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LULU Copenhagen is a contemporary Danish designer Jewellery brand based in Copenhagen. Through simple, affordable and playful design they want to inspire and empower people to stand out and live their lives with as much fun as possible.
LULU Copenhagen's mission statement - Less Is Enough - reminds us to only buy things when we really fall in love with them, because the world doesn't need more unworn fashion items. This is the reason why LULU Copenhagen sell their famous candy shop ear studs one ear stud at a time and not in pairs.
LULU Copenhagen's mission statement - Less Is Enough - reminds us to only buy things when we really fall in love with them, because the world doesn't need more unworn fashion items. This is the reason why LULU Copenhagen sell their famous candy shop ear studs one ear stud at a time and not in pairs.